How to sell goods correctly
How to sell goods correctly
In order for your business related to retailtrade flourished, you need to use posters and booklets advertising the products being sold. Equally important are the competently arranged goods in the display case and the systematic training of sellers. You should also maintain the product range and adhere to the local price policy.
Advertising material
You can hang posters in your shop,advertising a particular product that you have available. You can also arrange on a separate table promotional brochures that help the buyer to obtain the necessary information about the product. Advertising in the vast majority of cases plays an important role in the selection of goods. In this case, there is a constant effect on the subconscious of the buyer. When you are on TV every day, on public transport, on advertising posters in the same store, you see beautiful people in luxury suites drinking tea from a well-known producer, most likely, this is the tea package you will buy. Display of goods
If you paid attention, in manysupermarkets the goods are decomposed in a certain order. In this case, the most expensive analogue of the goods is located at the level of the buyer's eyes. This is due to the fact that it is often more difficult to sell than the average price. However, this order can be changed if you need to sell an undeclared, cheaper product analog. In this case, it should be located at the eye level of the buyer. This ordering of the products will help you to sell the goods you want quickly. This is due to the fact that many people, hurrying to work from home, take the analogue of the product they need, which they saw, without much need not bending down and without stopping looking at the shelves higher. Sales training
Imagine that you come to the store, andthe seller can not competently present you the products sold to him and, if necessary, offer a more expensive or cheaper analog. At the same time he fumbles for a long time in search of the right product. You maybe this time and make a purchase here, but another time you'll think about wasting your time. If to all else the seller is unfriendly and even rude, then, most likely, you just turn around and go to the competitor's store. Therefore, in the conduct of personal business related to retail trade, it is important to pay attention to training courtesans in conversation with customers. It is also necessary to hold seminars on the goods offered for sale. All necessary information about the products should be given at these seminars. There are many other ways to influence the buyer, including the use of special flavors that do not allow you to pass by, the systematic installation of discounts on poorly traded types of goods, various bonus programs.
